A practical appeal in an argument primarily addresses what aspect?

A practical appeal in an argument is focused on the immediate, concrete outcomes of a particular stance or action. It emphasizes what is effective and useful in a short-term context, often aiming to persuade an audience by demonstrating how a specific action or decision can lead to favorable results in the near future. This can involve addressing the direct benefits, convenience, or success that might be achieved by following the argument being presented.

While aspects like ethics, long-term effects, and rationality are important in various argumentative contexts, they do not align with the foundation of a practical appeal. The essence of practical appeal is rooted in demonstrating short-term effectiveness, which is why it is the correct answer in this case.